Built from archival photographs, we produced a complete product film using AI motion. Not a single outdoor shot, no set, no shoot day: the entire film was generated prompt-first—ultra-photorealistic and in a consistent visual look. In the very same workflow, we also created the products’ packshots with AI—highly variant-rich and instantly deployable for landing pages, ads, and sales collateral.
That’s where AI’s efficiency in content production truly becomes tangible: existing photo material can be transformed into a cinematic narrative in a fraction of the time—one that would otherwise be difficult to finance, especially given that the story world is set in Egypt.
On this basis, AMA had the opportunity to produce a 3-minute sales video for Health beyond Pills GmbH featuring the innovative SEKEM Demeter supplement range. Health beyond Pills is a health product development company with expertise in regulatory affairs, pharmaceutics (galenics), food technology, and biochemistry. Together with SEKEM, they are launching Demeter-certified supplements—starting with a hibiscus instant drink, a saffron-ginger shot, and Nigella sativa oil.
