News & Insights

What inspires us – current highlights from the world of AMA

Cinema Moves Into the Home Office

Four young filmmakers around a director. No cameras, no shooting days, no extras. Instead: screens, a browser window, five thousand...
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AI Lampengeist Character mit mystischem Look – AMA AI Media Agency für Swiss Influence Award SSIA

One of the first AI content campaigns in Switzerland goes live

What appears to be a lighthearted fictional football chat in the digital sports pub hosted by Emma is, from a...
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Katze mit Schutzbrille knackt Tresor, Funken fliegen – Szene aus AI-Kurzfilm „Anchovy Bandits“

„Anchovy Bandits“ goes London!

Our AI film “Anchovy Bandits” has made it onto the shortlist of the Meta Morph AI Film Awards 2025 –...
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Vergleich von realer Person und digitalem Zwilling – Veronika als KI-generiertes Strandporträt in beigem Trenchcoat

Digital Twins – The New Dimension of Digital Presence

Digital twins and generative AI are enabling new forms of communication, training, and brand presentation. AI-powered avatars are taking on...
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Rappender Stier mit Goldkette vor Alpenkulisse beim AMA AI Media Award

AI Media Award 2025: Spotlight on the Best AI Content Creators

The AI Media Award 2025 marks the launch of a new international format that honors groundbreaking achievements in the field...
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Ziege unter Glashaube in mystischer Bibliothek – Szene aus AI-Kurzfilm „Das Geheimnis der Berghütte“

Internationally Awarded AI Creativity – Made in Switzerland

“The Secret of the Mountain Cabin” is a humorous, AI-generated film trilogy from Switzerland that is gaining international attention. What...
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Fünf identisch gekleidete Frauen in Lichtfeldern, stilisierte Modepräsentation

AI Avatars and AI Digital Twins – The Beginning of a New Era in Personalized Brand Communication

Those ready to take the next step into the future of communication will find powerful tools in AI avatars and...
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Barocke Frau mit rosa Flamingo vor floraler Kulisse

AI as Muse – A New Era of Artistic Creativity

Through the use of cutting-edge tools for AI video production and image-generating AI technologies, visual worlds are emerging that capture...
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Nahaufnahme eines sprechenden Mannes vor einem Studiomikrofon

Voice as Digital Capital: Between Innovation, Control, and Fair Compensation

A looming loss of control is often mentioned when it comes to AI-generated voices. The concern is understandable – especially......
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Luxusparfumflakon, umwickelt von edlen Tüchern vor goldbraunem Hintergrund

How AI Is Enriching Perfume Advertising

Perfume advertising has long been regarded as the pinnacle of the advertising industry – a synthesis of sensuality, powerful imagery,...
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Hollywood Sign in Los Angeles – Symbol für Film, Storytelling und AI Media Creation

Hollywood Opens Oscar Submissions to AI-Generated Films

A paradigm shift in Hollywood: In 2025, the Academy of Motion Picture Arts and Sciences will, for the first time,...
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Buddha-Statuen im Dschungel spiegeln sich in einem ruhigen Fluss

AI-Generated Music Video Clips

Music videos are an essential part of the music industry. They bring music to life visually, serve as artistic expressions,...
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Cinema Moves Into the Home Office

Four young filmmakers around a director. No cameras, no shooting days, no extras. Instead: screens, a browser window, five thousand image-generation runs — only a fraction of which made it into the finished film. The result was Arena Zero, a ten-minute science-fiction pilot that reached millions of viewers within weeks.

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